Module 2 Outline
The viability of the business idea is crucial to the ultimate success or failure of the enterprise. This module looks at the business idea, and helps you evaluate if your business idea is viable and whether it will be a success from both the social and business perspectives. For those who wish to establish a social enterprise but are still looking for an idea, we examine idea generation techniques.
- Explain your business idea
- Make sure there is a market for your business
- Decide if your business idea will be a commercial success
- Decide if your business idea will be a social success
Module Content